For HRD managers struggling with training platform operations

Post-LMS 70% MAU —
TouchClass makes it happen

Industry average MAU: 15%. TouchClass managed clients average MAU: 70%. The difference is who operates it.

  • How a major insurer onboarded 35,000 users in 2 months
  • How a pharma company grew MAU from 15% to 80%
  • How one training manager runs learning for all employees
70% MAU
Industry avg 15%4.7× higher
Monthly per-user learning
7h 50m
Uninterrupted Record
5yr+

Common Problems

Sound familiar?

8 out of 10 companies that adopt an LMS face these problems.

01

Single-digit MAU 3 months after launch

Nobody logs in after compliance training ends. MAU drops from 90% to under 10% within 2 months.

02

When content uploads stop, so does engagement

If the admin is too busy to upload content for a month, MAU drops by half. The start of a vicious cycle.

03

Executives ask about ROI — nothing to show

"What's the training platform ROI?" All you can offer is a completion rate Excel file.

04

One training manager can't handle it all

Content creation, member management, CS support, reporting... no time left for training strategy.

12 weeks is all it takes.
Then we stay with you.

A major insurer onboarded 35,000 users in 2 months. The secret: a structured onboarding roadmap.

1
Weeks 1–2

Site Setup

Platform configuration, branding
Admin training, manual creation
Initial content migration

2
Weeks 3–4

Launch

Learner guidance & app setup
First content deployment, push config
Social learning guidelines

3
Weeks 5–8

Stabilization

MAU/DAU monitoring
Content creation & upload support
Gamification season operations

4
Weeks 9–12

Self-sustaining Operations

Monthly operations report
Quarterly business review
2–4 hours/week ongoing support

Even when MAU drops,
we know how to bring it back

  • Companies uploading content weekly maintain 50%+ MAU. Some saw MAU halved after one month of no uploads. We co-design content calendars with you.

    Pharma: 40 uploads/mo → 5× MAU growth
  • A public agency with 70 sub-admins in distributed operations maintained 90%+ MAU. Platforms without admins drop below 10%. We co-design your sub-admin structure.

    Korea National Railway: 71 distributed admins
  • MAU reaches 80–95% during compliance training, but without follow-up, drops to single digits within 1–2 months. We apply Social Learning and Short Class strategies to maintain engagement.

    Financial firm: prevented 90%→10% drop
  • Quarterly gamification resets and events drive voluntary engagement. A global auto company recorded 50%+ voluntary access during commute hours.

    Major theme park: 2,646 activities from 1,700 employees
Monthly MAU Trend — by Content Supply Frequency
No uploads 2×/month 1+/week
JanFebMarAprMayJunJulAug
Switched to weekly uploads → MAU surge
4.2
Weekly Uploads
68%
Content Consumption
5x
MAU Growth Rate
Pharma: 40 uploads/mo → 5× MAU growth
Distributed Management — Korea National Railway Case
Head Admin · Training Ops Team
Safety
18 sub-admins
Facilities
15 sub-admins
Tech Innovation
14 sub-admins
Corporate Support
12 sub-admins
Business Dev
12 sub-admins
Sub-admin Permission Scope
Content Deploy Member Mgmt Learning Status Push Notifications Completion Mgmt
71
Sub-admins
5
Divisions
90%+
MAU Maintained
71 sub-admins distributed → 90%+ MAU
Post-Compliance MAU Change — Financial Firm Case
During Compliance
92%
After 1 Month
45%
After 2 Months
10%
⚠ Without follow-up, drops to single digits within 1–2 months
Strategy Applied
68%
3 MAU Recovery Strategies
1 AI Short Class auto-deploy 3.4×/week
2 Social Learning field posts 12/day
3 Gamification events Quarterly
Prevented 92%→10% drop, stabilized at 68%
Gamification Ranking — Major Theme Park Case
🏆 Season 4 in progress Quarterly reset · D-23
1
K
Hyunwoo Kim, Manager
Sales 1 · 42 activities
2,646P
2
P
Seoyeon Park
Marketing · 38 activities
1,890P
3
L
Junho Lee, Sr. Manager
Operations · 35 activities
1,524P
4
J
Sumin Jung
CS · 31 activities
1,205P
52%
Voluntary Access
2,646
Activities
1,700
Total Participants
Quarterly reset → 50%+ voluntary access

4 ways managed operations
deliver immediate training results

Training managers focus on strategy while the dedicated team handles operations.

Raise single-digit MAU
to 70%

Content calendar design, weekly MAU analysis, and improvement execution. We transform ghost platforms into active ones.

Monthly Active Users
70% ↑ 4.7x

12-week structured
onboarding roadmap

Dedicated team from site setup to adoption. A major insurer onboarded 35,000 in 2 months.

Onboarding Progress
Setup
Launch
Stabilize
Self-sustain
✓ 35,000 users in 2 months

9 operational tasks
delegated to a dedicated team

Operations planning, member/content/learning management, CS, and reporting. Training managers focus only on strategy.

This Week's Operations
5 new content items registered
32 member info updates
18 CS inquiries handled
○ Monthly report in progress

Executive reports
done in 5 minutes

Monthly ops reports and quarterly business reviews. Answer "What's the training ROI?" with data.

Monthly Performance Summary
94%
Completion Rate
7:50
Per-user Learning
3.2x
Training ROI
70%
MAU Industry avg 15%
7:50
Monthly per-user learning hours 7h 50m
5yr+
Uninterrupted Record Annual basis
30
Annual feature updates Continuous improvement

Self-managed vs. Managed Operations

Same platform, completely different results depending on how it's operated.

Category Self-managed Managed (TouchClass)
Onboarding Self-setup, 2–4 weeks Dedicated team, 12-week roadmap
MAU Management Monitoring tools provided Weekly analysis + strategy execution
Content Self-create & upload Calendar design + creation support
Reporting Dashboard self-service Monthly report + quarterly review
CS Admin handles directly Dedicated CS team handles
Cost Included in subscription Separately negotiated
35,000 users adopted the platform in 2 months Major Insurer · Training Manager
MAU grew 5× from 15% to 80% Pharma A · HRD Manager
New product info that took 2 weeks now reaches teams in real time Major Insurer · Training Manager
Thanks to the co-designed content calendar Pharma A · HRD Manager
35,000 users adopted the platform in 2 months Major Insurer · Training Manager
MAU grew 5× from 15% to 80% Pharma A · HRD Manager
New product info that took 2 weeks now reaches teams in real time Major Insurer · Training Manager
Thanks to the co-designed content calendar Pharma A · HRD Manager

Focus your training platform on strategic operations.
TouchClass handles the rest.

Request a Demo