# Global Auto Dealership: Knowledge-sharing platform with 50%+ commute-time access

> Manufacturing · Learners ~1,700, Commute Access Rate 50%+, Gamification Quarterly.

- Last updated: 2026-07-15
- Canonical URL: https://www.touchclass.com/en/case38
- Markdown mirror URL: https://www.touchclass.com/en/case38.md
- Language: English
- Category: Customer stories

## Key points

- Manufacturing · Learners ~1,700, Commute Access Rate 50%+, Gamification Quarterly.

## Page content

*The content below is extracted from the rendered source page.*

Manufacturing

Global Automotive Dealership

## Global Auto Dealership: Knowledge-sharing platform with 50%+ commute-time access

Business

~1,700 Learners

50%+ Commute Access Rate

Quarterly Gamification

## Background

"People started opening the app naturally during their commute."

Global Automotive Dealership

1,700 dealership staff nationwide needed product training, sales tips, brand content, and certification exams — but offline travel was burdensome.

Fostering brand belonging among distributed dealership staff was a persistent challenge.

## Solution

Consolidated all knowledge-sharing (product training, sales know-how, brand content, certification) into one platform optimized for commute-time consumption.

Quarterly gamification with rewards and live-streamed field competency tests.

## Results

50%+ of access during commute hours, proving voluntary learning habits. Quarterly gamification sustained engagement.

Live field competency tests motivated colleagues across nationwide dealerships and reinforced brand belonging.

~1,700 Learners

50%+ Commute Access Rate

Quarterly Gamification

## Insight

The core of manufacturing dealership training is the "commuting-time learning habit." Whitepaper data shows field workers' available learning time is only about 30 minutes around commute, and the MAU gap widens significantly between companies that capture this window and those that do not. Designing content at 1–3 minutes and pushing notifications an hour before the shift starts are the execution points.

[Field Job Training](https://www.touchclass.com/en/product?tabId=1) [Gamification](https://www.touchclass.com/en/product?tabId=6) [Live Streaming](https://www.touchclass.com/en/product?tabId=4)

## More Customer Stories

[Manufacturing LS-Nikko Copper LS-Nikko Copper: Driving Digital Transformation in Manufacturing](https://www.touchclass.com/en/case11)

[Manufacturing Global Automotive Brand (Korea) Global Auto Brand: AI FAQ reduced repetitive inquiries and transformed training](https://www.touchclass.com/en/case30)

[Manufacturing Major Manufacturing & Logistics Group Major Manufacturing & Logistics Group: 1,000+ course library and buddy program drove always-on learning](https://www.touchclass.com/en/case31)

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> Source governance: https://www.touchclass.com/data/source-governance.json · Full LLM context: https://www.touchclass.com/en/llms-full.txt · Structured data: https://www.touchclass.com/data/capability-effects.json, https://www.touchclass.com/data/solution-use-cases.json